Product Marketing Manager

Company Details

Hydrosat is a venture-backed space data analytics company developing a new earth observation constellation and software to unlock the power of thermal infrared imagery. Our mission is to capture and deliver high resolution thermal infrared data, currently not available from other sources, to provide insights into crop health, drought and wildfire risk, industrial activity, and situational awareness to government and commercial customers.

Location: Remote (USA), Washington D.C., California

We are looking for a Product Marketing Manager to lead our outbound marketing activities. You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. You will be a creative and quantitative thinker. You should be familiar with various product marketing techniques (email campaigns, pricing strategies, etc.). Your goal will be to develop and implement the most profitable plans to position and promote our products.

What You’ll Do:

  • Study company products
  • Translate technical details into benefits for the user
  • Follow and analyze market trends to position products
  • Develop product marketing strategies (pricing, advertising, product launching)
  • Craft compelling messages across marketing channels (landing pages, ad campaigns)
  • Work with various teams (design, content, acquisition, product, sales) to implement strategies
  • Test market product features, releases and ad copy
  • Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Requirements

The successful candidate will be a self-starter with high levels of energy and the drive to work within a small, fast-paced, high-growth environment. Specific attributes should include:

  • Bachelor’s degree in Marketing, Communication, Agriculture, or related field
  • Hands-on experience with geospatial data
  • Proven experience as a Product Marketing Manager, Brand Manager, or similar role
  • Background in design and copywriting is a plus
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools
  • Excellent communication skills
  • Keen eye for detail
  • Creative
  • Analytical mind and strong quantitative skills
  • Minimum 3 years of relevant work experience
  • Must be a U.S. Person (U.S. Citizen or Green Card holder)

Nice-to-Haves:

  • Experience with agriculture
  • Early-stage startup experience
  • Experience working with remote or distributed teams

Benefits

  • Health Insurance: Medical, Vision, Dental
  • Flexible Time Off
  • Maternity, Paternity & Parental Leave
  • 401K Matching
  • Flexible work location

 

Hydrosat provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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