Digital Marketing Specialist

Company Details

Finding Space & Satellite Professionals New Jobs!

Are you a creative and knowledgeable Digital Marketer? Do you have experience in running Marketing campaigns form inception to completion? If so, this role could be for you!

We are currently recruiting for a Digital Marketing Specialist on behalf of one of the UK’s leading Space and Satellite companies based in London.

Responsibilities:

  • Supporting the Director – Digital Marketing in delivering high-quality digital marketing
  • Working with Corporate and BU stakeholders in planning and executing digital campaigns
  • Ensuring all digital marketing campaigns are delivered on time and within budget
  • Overseeing digital marketing activity from beginning to end ensuring they meet the target objectives
  • Delivery of corporate emails using CRM system
  • A/B Testing campaigns/email messages to trial new ideas for effectiveness
  • Reporting campaign results to stakeholders and explaining variances
  • Reporting on campaign return on investment and making recommendations
  • Taking responsibility for the delivery of key communications to our channel partners
  • Working to strict deadlines and KPI’s as set by the Director – Digital Marketing
  • Supporting the uploading of content on our corporate website.
  • Evolution of landing page and email templates to drive more engagement with Inmarsat content
  • Supporting the Digital Content Manager in Scheduling weekly content posts and the Execution of campaigns

Essential Knowledge and Skills:

  • Experience running marketing automation platforms such as Pardot, Marketo and HubSpot
  • Educated to degree level, or equivalent, with excellent oral and written command of English
  • Background in marketing communications and/or campaign management
  • Demonstrable knowledge of HTML and CSS
  • Delivering analytics and campaign measurement in digestible reports for the business
  • Demonstrable experience of using CMS to update websites. Adobe Experience Manager experience essential. WordPress is additionally desired.
  • Experience in running marketing campaigns from inception to completion.
  • Good technical ability and marketing platform experience.
  • Excellent organisational skills, attention to detail and ability to deliver to demanding deadlines

Desirable Knowledge and Skills:

  • Experience of the Digital Marketing mix (Web, social, CRM, Email)
  • Experience in the telecommunications industry or B2B is an advantage
  • Able to work in a transparent manner, utilising project management software and ready to provide updates at any time
  • Experience in dealing with and/or managing external digital agencies
  • Experience of working in a fast-paced matrix organisation
  • Digital Asset Management tools
  • Sprout Social (or similar tool e.g. Hootsuite)

Tagged as: CRM, budget analysis, management skills, risk/opp development, vendor interface

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